Meet your new favorite toy of the week! If you aren't a member of Club Mordle, the Mordles Standard Edition (Yellow) Mini-Figures go on sale Friday. The idea here is that these are newly-made figures based on the food for Rocks & Bugs & Things toys, which are pretty uncommon as toys go and the little figures are frequently missing. They're nifty 1980s-style figures and the price-per-figure is quite good. And this set even has an egg with it, and I can tell you that all 20 launch Mordles fit in it just fine for easy storage. Oh, and they have names!
As the other half of the launch products from ToyFinity, a new toy company run by a few fans and collectors you might have met, they join their blue siblings as a collectible mini figure, or as replacements for your Rocks & Bugs & Things toys. (Me, I've been trying to chase down a decent Rock or Bug for a good price since like February.)
These Standard Mordles are bright yellow, and it seems every toy I compare them to isn't quite as yellow as a Mordle. LEGO is oranger, not orange, but not as yellow as thees guys. The same can be said about just about everything else I've checked, so if you want really yellow toys this is probably a good place for you. Bumblebee ain't this yellow. Each Mordle in this set has blue painted teeth, eyes, and claws which effectively make them the inverse of the Crater Mordles. No matter which color you get, you'll receive the same 10 sculpts but I assume you're going to want some color variety, plus it's not like anyone else is remaking really obscure 1980s toy properties anyway. (Well, OK, Power Lords are coming too.)
What makes this set particularly distinctive (and an extra four bucks) is a big, white egg that's based on another toy egg you might recognize, but probably not. It's a Manglors egg, which ToyFinity's John Kent confirmed was created from the original tooling. There are a few bugs on the outside, and the item is another former Ideal brand, along with Robo Force, that's under the ToyFinity banner. I don't think I'm going to need a ton of eggs, so it's my hope they don't crank out too many of these. Maybe two more tops. It's a great toy delivery mechanism but I don't know what to do with it after it got here. It certainly looks better than any other indie toy packaging I've had the luxury of getting to date, though, I just need to find a good place to install it.
Since the original Mordles cost a ton of money and never come up for sale, it would seem this is a pretty obvious "buy" if you're into small, rubbery plastic collectible figures. I've been putting them next to Outer Space Men, Fisher-Price Adventure People, Battle Beasts, and other lines and they look like they should fit right in, oddly enough. It's hard to explain the appeal of these as someone who didn't grow up with them, but it's sort of like Glyos in that you'll see them, maybe you'll shrug, but once you have them in your hand you'll go "Oh! Yeah. These are cool. More please."
The best toys are the ones for which I'll be tirelessly advocating for months. I was knocked on my backside for the Fig Rig and OMFG Series 1, with Glyos being a "you should all go spend $20 on this just to get some of it" kind of a thing.
With Mordles, I suggest buying them if you grew up in the era of Boglins and Monster in my Pocket, or just like nifty, small monster toys. (If you collect Glyos you're pretty much required by toy law to buy a pack.) They're fun because it's like a new 1980s toy line fell out of the sky, unless you had these as a kid, and odds are you didn't. From what I gather the ToyFinity guys really love the Mordles and I would anticipate many flavors of them in the future. I will be particularly thrilled if glow-in-the-dark is a thing that will happen, I'd probably buy extras to send to friends.
--Adam Pawlus
Note: These were advanced samples delivered to 16bit.com HQ before final packaging was completed. As such, take note the final product comes in bags with header cards similar to Callgrim, Glyos, Banimon, and OMFG exclusive releases. You may see some packaging shots on this forum posting.
Additional Images
Additional June 2013 Launch Mordles from ToyFinity Images
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